RajahJun

Beware of heatstroke! Here is one story about it. The whole family went on a trekking trip down a canyon.  The heat was already unbearable at the top, and it was getting hotter as they all negotiated the trail downwards.  Worse, they brought just enough water with them to drink. Midway down the canyon, one of the children, a young boy of seven, fell face downward.  He sweated profusely and his heartbeat raced rapidly.  The boy was slowly slipping into unconsciousness. Worse, they ran out of water to drink. What we are seeing are the ominous signs of heatstroke.  Don't take it lightly. Heatstroke can be life-threatening. People who suffer from heatstroke risk the chance of losing their life if it is not treated immediately.  But it is always better to go for prevention rather than experiencing personally. It is simply hotter today than it was fifty years ago. The noonday sun is so unbearable this summer. There is a big chance of folks falling vict...

Every year during the Lenten season, a pageant is held on a Philippine island where the local residents, mostly menfolk, wear Roman-inspired centurion costumes putting on colorful paper masks. These centurions would go running around the town square trying to catch one of their kind and scaring children with their imposing masks.  Who are they after? How did this pageant reach our shores? I've decided to write a piece about a little known saint who played a nondescript role during the passion and death of Jesus Christ. Later on, this saint would play a major role in spreading Christianity to Cappadocia in Turkey. The saint's influence has also reached Philippine shores. During his earthly ministry, Jesus Christ has touched the lives of many men and women. He continued to touch lives even in his passion, death, and resurrection.  There was one such person whose life Jesus has touched. His name is  Longinus. He had never been a part of Jesus' inner circle of apostles w...

Do you know that there is a route through an old city in the Middle East known all over the world and is deeply venerated by different faiths? "La Via Dolorosa" or Way of Suffering is the actual route in Jerusalem where Jesus carried the cross from the house of Pilate to Mount Calvary where he was crucified. This has become a popular and most revered pilgrimage destination of Christians from the west, east, and from all over the world.   I did some research and found out that in the mid-4th century, Constantine the Roman emperor legalized Christianity, and pilgrimages to the famed route started. The Christians went there and felt it was safe and didn't worry that they might be impaled on the cross the same as Jesus. The Byzantine pilgrims walked the route from the actual events but did not stop along the way.  It was only in the 14th to the 16th century, where the 14 stations of the cross were introduced along the route because of the trend developing in Europ...

Mel Fonollera, blogger Today, I'm going on a long vacation and take a break from work.  The reason why? - Holy Week in the Philippines.  It starts on Palm Sunday last April 9. It reminds us of the triumphant entry of Jesus Christ into Jerusalem with crowds cheering and waving palm fronds.  However, days afterward, the events would turn bloody and messy because of his execution by nailing on the cross instigated by the same crowd that cheered him earlier, quite ironic. Every Catholic Filipino will be reflecting on these events that happened two thousand years ago. As part of my break, I'll be writing some blogs about this most observed and revered week. Spanish priests, centuries ago, introduced the observance of the holy week.  The Catholic church in the Philippines, which has strong ties with the Vatican, leads the flock in observing the holy week yearly. Painting by Fernando Amorsolo Activities during this week are centered around the community Catho...

Compiled by Mel Fonollera, Blog Writer Supermarkets and Hypermarkets SM Supermarket Puregold Price Club Inc. Robinsons Supermarket Rustans Supermarket S&R Philippines Shopwise Waltermart Landmark Super 8 Grocery Warehouse Ultra Mega Wholesale and Retail South Supermarket Unimart Cash & Carry Supermarket Convenience Stores Philippine Seven Corporation MINISTOP Philippines Circle K Philippines Lawson Philippines Family Mart All Day Convenience Store Northern Luzon City Supermarket, Inc. Central Luzon Magic Supermarkets Southern Luzon Citimart Supermarket Bicol Region LCC Supermarket Visayas Metro Retail Stores Group Mindanao NCCC KCC Supermarket

The "pen is mightier than the sword." Those were the words of Edward George Bulwer Lytton, an English novelist who wrote it in 1839. The proverb means that words are more powerful than action; a more modern translation. Let me ask you this - what if the power can be harnessed for business writing? Do you know that there is a simple tip to tapping into that power? In my long years of working in sales, I've written thousands of business letters to customers. Some letters were templates and others were customized. In writing business letters, especially the customized ones, I picked up a writing tip a long time ago.  It's easy to remember because it's an acronym that goes by the letters - K.I.S.S. Photo courtesy of ClipartFest The acronym means "Keep it Short and Simple".  I've followed this rule every time I sit in front of a computer and pound away at the keyboards.  If you can put down your letter on one page that would be great. More...

I'll be coming out with my first ever written book entitled "How to Sell to Modern Trade in the Philippines." I wrote this book because I've been in the FMCG industry for 25 years.  I've collected substantial experience selling to Modern Trade.  I guess I can say that I live, eat, and breathe selling to Modern Trade. Hence, the reason for writing this book. Hopefully, it's going to be published before the end of the 1st semester of 2017.  I hope this book will serve as a useful reference to those who sell and intend to sell to Modern Trade.  There are a lot of things that you need to know about selling on this channel.  A popular maxim says that the "devil is in the detail" and that is what selling to Modern Trade in the Philippines is all about. The book aims to help those who want to sell to this channel and not be buried with overwhelming detail and still prevail. Another thing, I'd like to share with you this early, the design of ...