How to Write Business Letters to Your Customers with a "KISS"
The "pen is mightier than the sword." Those were the words of Edward George Bulwer Lytton, an English novelist who wrote it in 1839. The proverb means that words are more powerful than action; a more modern translation. Let me ask you this - what if the power can be harnessed for business writing? Do you know that there is a simple tip to tapping into that power? In my long years of working in sales, I've written thousands of business letters to customers. Some letters were templates and others were customized. In writing business letters, especially the customized ones, I picked up a writing tip a long time ago. It's easy to remember because it's an acronym that goes by the letters - K.I.S.S. Photo courtesy of ClipartFest The acronym means "Keep it Short and Simple". I've followed this rule every time I sit in front of a computer and pound away at the keyboards. If you can put down your letter on one page that would be great. More...