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Showing posts from July, 2012

Modern Trade in the Philippines - Potential Market for Small and Medium Size Enterprises (SMSEs)

Decades ago there was no Modern Trade channel in the Philippines to speak off.  The biggest retail channel for consumer goods was the Traditional Trade, composed of "mom and pop type" of  stores (sari-sari stores), wet market stalls and grocery stores. Modern Trade stores such as supermarket, hypermarket and convenience stores were relatively few. In the nineties,  supermarkets like SM, Robinsons and Puregold slowly opened new branches. Other modern trade retail stores like the convenience stores followed suit. In year 2000, when the Retail Trade Liberalization Act was passed as a law,  there was a sudden explosion of new branches, not only in Metro Manila but also in key cities and provinces nationwide. Today's retail giants SM, Robinsons and Puregold opened new stores in several formats in key cities and provinces in the Philippines.  The big Philippine modern grocery chains deliberately expanded as head start over the entry of global retailers - Walm...

Understanding Category Management = Understanding Modern Trade Retailers

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Category management  is a  retailing  and  supply management  concept in which the range of products purchased by a business organization or sold by a  retailer  is broken down into discrete groups of similar or related products; these groups are known as product categories (examples of grocery categories might be: tinned fish, washing detergent, toothpastes). It is a systematic, disciplined approach to managing a product category as a strategic business unit. The phrase "category management" was coined by  Brian F. Harris . Product Categories in retail operations are viewed as independent business unit. Each category has its own role and expected to achieve its assigned scorecards.  Category roles range from flag carrier, cash cows, transaction builders, etc. The front end of category management visible to all is the planogram. The back end of the category management goes through the 8 step cycle (see illustration).    Su...

Elementary Days at St. Martin Tech

The year was 1975 where boys' pants were all bell-bottom and girls' skirts were a bit shorter.  It was my elementary years and I was in the sixth grade at St. Martin Technical Institute. St. Martin Technical Institute was located along Meralco Avenue and at the back of the Rizal Provincial Capital.  The school grounds was actually perched on top of hill overlooking the valley below know as Barrio Ugong.  The school was quite expansive during those days.  There were separate buildings for grade school and high school.  The grade school building is 5-storey high with two wings on the side but hardly occupied .   Inside the elementary building was a big open space that was used for field demonstrations, school dances and other school related activities. After classes in the afternoon,  the open-ground was used by elementary students to play "sipa".  A bit away from the building were lines of sweet berry trees where we used to climb up and picked ...

Enterprise Life Cycle - Managing The Downturn

Managing an enterprise life cycle especially the downturn is a difficult journey.  The difficulty level depends on the severity of problems plaguing the enterprise.  If the entrepreneur fails to successfully manage this particular life cycle phase, the enterprise will die a natural death and the only recourse is to file for bankruptcy to secure a reprieve from creditors and suppliers. The entrepreneur has to decide and act on two nagging questions as it goes through the downturn. First, should the entrepreneur increase business volume? Second, should the entrepreneur reduce business volume and costs?  Decision making is like a fork in the road with the entrepreneur deciding on which road to take in the fork.  Decision making also involves instinct. Humans and animals alike react in two ways when faced with danger - fight or flight. But before taking a particular road the entrepreneur should consider many things.  Regarding fight or flight, it will depend entire...

Newbie Pinoy OFW in Doha, Qatar

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Mel Fonollera, Blog Writer It was 5:30 am, July 20, 2008 at the Ninoy Aquino International airport departure area and the queue was long.  I stood and waited in line.  At the end of the line was an airport personnel checking travelling papers of people going to Doha, Qatar.  I felt excited as well as anxious.  There were a lot of questions racing through my mind, which I really don’t have answers as of the moment.  Those questions concerned my future in Doha, Qatar.   I decided to try my fortune and look for work in the Doha, Qatar.  My business didn't pan out and I had to close it.  Based on the peso to rial exchange rate, I thought it was worthwhile because of the thirteen pesos difference. I decided to give it a try.  I was fortunate enough, that my brother helped me secure a visit visa to  Qatar.  He works for a construction firm in Doha and knows how I can get there fast.  His assistance would be a big factor i...

Social Enterprise - Philippines

Social enterprise is slowly gaining ground in the Philippines.  It is a new business model that hopes to address poverty.  Social enterprise is a type of organization with multiple bottom-line objectives with the marginalized poor as its primary stakeholders.  It is different from a for-profit enterprise dictated by a single bottom-line and its primary stakeholders are the owners and investors of the enterprise. Social enterprise operates in a dichotomy with two opposing and different objectives.  Day to day decisions in running a social enterprise is influenced either by social good or profit.  Both are worthwhile objectives for a social enterprise but both should always be considered. To attain sustainability, a social enterprise should be able to astutely balance the two important bottom-line objectives.  If an imbalance occurs, unfavorable consequences will surface.  There might be a risk of drifting from its mission, that of failing to serve the...